Barefoot is indeed the natural way to go. And also to sleep on the ground. Or use conductive footwear and bedding made from animal skins. Such practices were part of the ordinary way of life throughout history. No longer. We rarely go outside barefoot, except as kids romping during the summer, or on beach holidays. We wear insulating shoes and we sleep on elevated beds.
Earthing products were created to address the issue of comfort, convenience, reality, and practicality. The products are basically “extension cords” that bring the Earth’s energy outside into the office and home inside – simulating being barefoot outside. They were developed to accommodate the research process and to satisfy a continually growing demand of people wanting to sleep, work, or relax grounded for all the reasons we present in the Earthing book.